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Website Plans for Central Coast Businesses

I build websites the right way — hand-coded, fast, and designed around your business. No templates, no page builders. Pick the plan that fits your business, and I'll handle the rest.

What a Professional Website Actually Costs

$0 +

That's what most agencies charge upfront for a custom website

Up front cost

  • $4,000+
  • Extra fees for hosting
  • Charge per edit or disappear
  • Support costs extra
Your Plan

The Central Coast Web Design model

  • $175/mo with $0 down
  • Top Tier Hosting included forever
  • Unlimited edits and updates included
  • Best in class web development
  • On page and JSON-LD Schema SEO optimization included
  • 24/7 support from me directly
  • Everything handled

Same hand-coded quality. No upfront cost. Support and updates for as long as you're a client.

Why Small Businesses Ditch Wix and Squarespace

Page builders promise simplicity. The reality? Bloated code, broken layouts, and hours lost fighting a tool that was never built for your business.

“I’ll Just Use Wix”

Drag-and-drop builders promise a website in minutes. Millions of small businesses start here thinking it’ll be easy and cheap. What they don’t tell you is what happens next.

Drag and Drop, Poor Support

Wix and Squarespace can be finicky. If you don’t know what you’re doing, they can inject thousands of lines of code you never asked for and things start to break. They have notoriously bad support.

Things Break. Good Luck.

Platform updates break your layout overnight. A plugin stops working. Your contact form silently fails. You’re stuck Googling fixes at 11pm instead of running your business.

You Become the IT Department

New menu item? Event this weekend? Updated hours? Instead of a quick text to your developer, you’re wrestling with a page builder trying to figure out where things go.

Your Customers Notice

Broken forms, outdated info, slow load times. Visitors bounce to a competitor whose site actually works. 53% of mobile users leave a page that takes longer than 3 seconds to load.

Hand It Off to a Pro

New event? Updated menu? Recent project to show off? Just text or email me. I'll handle it and let you know when it's live. No logins, no page builders, no stress.

Presenting on automated testing with Playwright at Allan Hancock College, Santa Maria, CA
Alan Cuenca presenting automated testing with Playwright at Allan Hancock College in Santa Maria, California
Most Popular

Monthly Plan

The easiest way to get a professional website
$175/mo $0 down — 12 month commitment
  • Custom hand-coded website (get started with 5 pages)
  • Mobile-friendly, fast-loading design
  • On page and JSON-LD Schema SEO optimization included
  • Hosting, SSL, and CDN included
  • Contact form with email delivery
  • Unlimited content edits
  • 24/7 support from me directly
  • Lifetime updates as long as you're subscribed
Get Started

One-Time Build

Pay once, own it outright
$4,000 $3,800 Save $200 + $25/mo hosting
  • Same hand-coded build quality
  • Get started with5 pages ($100/page after)
  • Mobile-friendly, fast-loading design
  • Contact form with email delivery
  • + Blog add-on: $250 one-time
  • + Add unlimited edits & support: +$50/mo

The monthly plan includes unlimited edits, 24/7 support, and lifetime updates. The one-time build doesn't — but you own the code from day one.

Get Started

Shopify Ecommerce

Need an online store? I build Shopify stores from theme customizations to fully headless setups. Ecommerce is priced separately because the scope is different.

Shopify Starter

Horizon Theme

$2,500 starting
  • Shopify's Horizon theme configured and branded to your business
  • App setup, payment gateway, shipping rates
  • Up to 10 products entered, tagged, and tested
  • Additional products: $8 each
  • Walkthrough so you can manage your store after launch
  • Checkout tested end-to-end
  • Turnaround: 1–2 weeks
  • Add edits/support: +$50/mo
Get Started

Shopify Standard

Custom Liquid

$5,000 starting
  • Fully custom theme built to your exact design
  • Not limited to Shopify's drag-and-drop editor
  • App setup, payment, shipping configuration
  • Up to 10 products included ($8/product after)
  • CMS walkthrough for ongoing management
  • Best for established businesses with specific brand needs
  • Add edits/support: +$50/mo
Get Started
Key Differentiator

Shopify Headless

Astro or Next.js

$10,000 starting
  • Astro or Next.js frontend connected to Shopify's backend
  • Maximum speed, full design control, zero template limitations
  • Custom component library built for your brand
  • Up to 10 products included ($8/product after)
  • Best for high-traffic stores or brands that need something nobody else has
  • Optional $175/mo maintenance plan
Get Started

FAQ

Questions we actually get asked

No fluff, no legalese. Here's exactly how this works so there are zero surprises.

Finding the Best Web Designer
You found them. Central Coast Web Design is based in Guadalupe and has built websites for Santa Maria businesses across restaurants, contractors, medical offices, and retail. $0 down, live in 1–2 weeks, and when you call or text, Alan answers directly — not a call center.
Central Coast Web Design serves Santa Barbara businesses with the same speed and quality as our local clients. All work is handled by Alan Cuenca directly — nothing is outsourced. We build custom-coded sites starting at $175/month with $0 down. Schedule a free consultation and we'll talk through your project personally.
Central Coast Web Design serves the SLO area including Pismo Beach, Arroyo Grande, and Nipomo. We build fast, custom-coded sites starting at $175/month — no templates, no page builders, no middlemen. You work directly with the developer from start to finish.
Look at their portfolio on mobile (not just desktop), ask how edits work after launch, ask who your actual point of contact will be, and ask about hosting. Avoid anyone building on WordPress, Wix, or page-builder templates — these create ongoing security and performance problems. Custom hand-coded sites rank better, load faster, and hold up longer.
SEO & Local Rankings
Yes — we offer local SEO for SLO-area businesses including on-page optimization, Google Business Profile setup, structured data (schema markup), and fast-loading Astro sites that rank well by design. Local searches like "web design SLO" or "contractor SLO" are exactly what our approach targets.
Yes. We serve Santa Barbara businesses with local SEO including technical on-page optimization, schema markup, local citations, and Google Business Profile setup. Santa Barbara is a competitive market — a fast, properly-structured website makes a measurable difference in where you show up.
Every site we build includes: structured data (FAQ, LocalBusiness, and service schemas), fast Core Web Vitals scores, Google Search Console setup, proper canonical URLs, optimized meta titles and descriptions, and local keyword targeting for your city. SEO isn't a separate add-on — it's built into every project from day one.
For local searches ("web designer Santa Maria," "plumber Lompoc"), most clients start seeing movement in Google within 2–4 months. Technical improvements like site speed and schema can show results faster. The biggest long-term driver is content quality, consistent reviews, and a Google Business Profile that's kept current.
Every site we build includes: structured data (FAQPage, LocalBusiness, and service schemas), fast Core Web Vitals scores, Google Search Console setup, proper canonical URLs, optimized title tags and meta descriptions, and local keyword targeting for your city. We also set up your Google Business Profile and build service area pages for the cities you serve. SEO isn't a separate add-on — it's built into every project from day one.
Industry & Business Types
Yes — menus, online ordering links, reservation integrations, hours that stay current, and bilingual pages for Spanish-speaking customers. We've built sites for food businesses across Santa Maria and the Central Coast. Fast load times and clear mobile layouts are standard on every food business site.
Yes. Contractor and trades websites need to rank for local searches like "plumber Santa Maria" or "HVAC Orcutt." We build lead-generating sites with service area pages, photo galleries, quote request forms, and local SEO baked in — so customers find you before they find someone else.
Yes — booking integrations (StyleSeat, Square, GlossGenius), staff profiles, service menus, and photo galleries. We make it easy for clients to book online directly from your site without calling, and your Google listing stays current with your real hours and services.
Yes. Service businesses are our specialty. We build sites with clear service areas, photo galleries of your work, quote forms, and the local SEO structure to rank for searches like "landscaping Santa Maria" or "house cleaning Lompoc." Most service business sites we build start generating leads within the first month.
Yes — contractor and home builder websites are a specialty. We build lead-generating sites with project photo galleries, service area pages, license/insurance callouts, and local SEO targeting searches like "contractor Santa Maria" or "home builder Central Coast." A professional site is the single biggest credibility signal for any construction business.
Billing & Payment
Monthly subscriptions are auto-charged to your card on file through Stripe on the same date every month — fully automatic, no invoice to chase down. Lump sum projects are paid via ACH bank transfer to keep processing fees minimal or via checks, PayPal, and Venmo.
Yes. Your site runs on Netlify with SSL, a global CDN, and automatic deployments from GitHub. There's no separate hosting bill, ever.
Since billing is automated via Stripe, a failed payment usually means an expired card — I'll reach out and it's easy to sort out. If a payment fails and I can't reach you after multiple attempts, the subscription may be paused until it's resolved. I'm always flexible when someone communicates with me. The only time things get difficult is when there's no response at all.
Once we've moved into active development, refunds are not available as that time and work can't be recovered. I take on every project intending to deliver something you're proud of, and I won't move forward until you've signed off on the design direction.
Cancellation & Ownership
I believe in being straightforward so there are no surprises. There's a 12-month minimum commitment — if you cancel early, the remaining payments in your 12-month term are due.
Example: Cancel at month 4 with 8 months left → 8 × $175 = $1,400 remaining balance. Cancel at month 10 with 2 months left → 2 × $175 = $350 remaining balance.
The website and all related services are taken offline once the subscription ends. Life happens — I'm always open to a conversation.
When the subscription ends, the website and related services are taken offline. You always keep your domain name and any content you provided (photos, copy, logos). If you'd like to keep the website files and transfer ownership, a separate buyout fee may apply depending on how long you've been a client. For full ownership from day one, the one-time build at $3,800 is the right path.
The monthly plan is designed as an ongoing service, not an installment plan toward ownership. That said, if you'd like to transfer the website files to your own hosting after completing the 12-month term, a buyout fee may apply depending on your tenure as a client. If ownership is the goal from the start, the one-time build at $3,800 is designed for that.
Pages & Edits
Edits are changes to what's already on your site: updating your hours, swapping a photo, changing your phone number, updating a menu, adding a team member, fixing a typo, tweaking a headline. Just email me and I'll handle it — usually within 48 business hours. Edits are not redesigns, new features, or new pages (those are separate). Think of it as: if your business changes, your website keeps up. No extra charge, ever.
No problem — additional pages are a $100 one-time fee each. Your $175/month never goes up. So a 7-page site is $175/month plus a one-time $300 at launch. That's it. No monthly upcharge, no recurring fee per page. Ever.
Just send me an email. No portal, no ticket system, no scheduling a call. You tell me what you need, I handle it and let you know when it's done. I'm a one-person shop — when you email me, it goes directly to me, not a queue in another country.
The Build
Most sites launch within 1–2 weeks from the time I have everything I need from you — your logo, photos, the copy for each page, and any specific design preferences. The biggest factor in timeline is usually how quickly content comes back from the client. The faster you send me what I need, the faster you're live.
Never. Every site I build is custom hand-coded using Astro and React — no templates, no drag-and-drop builders, no WordPress. This means your site loads faster, has no plugin vulnerabilities to patch, and looks like your business instead of a template with your name on it. There's nothing to get hacked because there's no database, no CMS login, nothing for bots to target.
Always. Your domain is yours — I will never hold it hostage. If I registered it on your behalf, I transfer it to you the moment you ask, no matter the circumstances. The same goes for any content, photos, or copy you provided. What's yours stays yours.
Every client site is backed up to a private GitHub repository — your code is never trapped on a single machine. Your site is hosted on Netlify's global infrastructure, which runs independently of me. In a worst-case scenario, you'd have full access to your domain and your site would continue running. I also maintain documentation for every project so any competent developer could pick up where I left off.
Ecommerce & Shopify
No — ecommerce is a fundamentally different project. Setting up a store with products, variants, checkout, shipping, taxes, and payment processing is significantly more work than a business website. Shopify builds are priced separately starting at $2,500.
Horizon ($2,500+) uses Shopify's Horizon theme, customized to your brand. Best for new stores or smaller catalogs — fastest turnaround, fully manageable by you after launch.

Custom Liquid ($5,000+) is a fully bespoke theme built from scratch. No theme constraints, exactly what your brand needs.

Headless ($10,000+) is a Next.js or Astro frontend powered by Shopify's commerce backend. The fastest possible storefront, with complete design freedom. Most Shopify developers can't build this — it's a genuine technical differentiator.
Website vs. Social Media
Yes — and this is one of the most important reasons to invest in your own site. Facebook controls your reach. They can change the algorithm, restrict your posts, or shut your account down without warning. Your website is the only online presence you fully own. It also shows up in Google Search, which is where most customers start when they're looking for a local service — not Facebook.
Yes. Instagram is a great tool for discovery and building an audience, but it has real limits: links in posts don't work, you can't take bookings or quote requests through a post, and you're at the mercy of the algorithm every time you share something. A website captures customers who find you on Google, lets them book or contact you directly, and works for you 24/7 — whether or not Instagram decides to show your content that day.
You can, but you get what you pay for. Free and cheap website builders produce slow, template-looking sites that are hard to rank on Google, difficult to customize, and held hostage by the platform (try exporting your Wix site — you can't). Every site I build is hand-coded and custom, loads significantly faster, and is hosted on infrastructure that runs independently of any one company.
Central Coast Coverage
Our monthly plan starts at $175/mo with $0 down — hosting, edits, and support included. If you prefer to own the site outright, the one-time build is $3,800. Both options include custom hand-coded design, local SEO setup, and ongoing support. No templates, no hidden fees. See full pricing details.
Central Coast Web Design is a Guadalupe-based studio serving businesses from Santa Maria to SLO. Every site is hand-coded by Alan Cuenca directly — not outsourced, not templated. Clients get direct access to the developer, fast turnaround (1–2 weeks to launch), and ongoing support included in the monthly plan. See our work.
Yes — Santa Maria is our home turf. We build websites for Santa Maria restaurants, contractors, service businesses, medical offices, and retail. Sites are designed to rank for local searches like "plumber Santa Maria" or "hair salon Santa Maria." We know this community and we build sites that reflect it. See our Santa Maria web design page.
Yes. We serve the entire SLO County corridor including Arroyo Grande, Pismo Beach, Grover Beach, Oceano, Nipomo, and Atascadero. Most clients in the area are up and running within 2 weeks. Local SEO is built into every project — so your site shows up when someone nearby searches for what you offer.
Web Design vs. Web Development
A web designer focuses on the visual layout — colors, typography, and how a site looks. A web developer writes the code that makes it work — performance, SEO structure, forms, and functionality. Most projects need both. At Central Coast Web Design, Alan handles both design and development on every project, so nothing gets lost between two separate people.
Local & Bilingual
Sí — hablo español con fluidez y puedo construir tu sitio completamente en español, o bilingüe si tu negocio sirve a clientes en ambos idiomas. Entiendo Santa Maria y la comunidad de la Costa Central, y puedo comunicarme contigo en el idioma que prefieras durante todo el proceso.

Yes — I'm fully bilingual and can build your site in Spanish, English, or both. If your business serves customers in both languages, a bilingual site is something I can build into the project from day one.
Yes — I'm based in Guadalupe and serve businesses throughout Santa Maria, Lompoc, Santa Barbara County, and the broader Central Coast. I'm a member of the Guadalupe Business Association. When you work with me, you're working with someone who actually knows this community — not an agency routing your project through a team overseas.

Still have a question?

Call or text Alan directly — (805) 354-8830

Get in Touch →

Ready to get your business online the right way?

No pressure, no commitment to chat. Let's talk about what you need and figure out the right plan.

Free consultation • No obligation • Local Central Coast business

It doesn't hurt to ask

Whether your project involves SEO, web design, development, technical aspects, or something else, I'm here to help.

Alan Cuenca, Web Developer and Founder of Central Coast Web Design

Web Design on the Central Coast

Alan is a web designer and web developer serving businesses on the Central Coast of California. He's using his experience with modern technology and best practices to help you get a beautiful website that aims to elevate businesses on the Central Coast.

Learn More About Alan